Our Team

Principals

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Rich Lovinger

Principal Agent / Owner
Rich Lovinger has been in business since 1981. Insuring customers for personal lines, life insurance and commercial insurance. It’s very important that myself as well as my staff handle our potential clients as well as current clients with making the right decisions when purchasing insurance as well as updating their policies as changes occur throughout the years. We want to be your agency for life!
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Christina Montes

Commercial Lines Manager
With more than 21 years of experience, I guide clients through the confusing process of choosing the best insurance products. Not only do I strive for excellence in service, I also help our clients better protect their assets.

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Jennifer Roche’

Personal Lines Manager
Celebrating 20 years’ experience in the personal lines insurance industry and with LFS. I can assist in shopping your next auto insurance renewal, existing homeowners or new purchase, investment property, flood, liability and more.

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Courtney Lovinger

Sales & Business Development Manager
I bring over 11 years of strong community leadership experience to my family business. I started at LFS right out of college and have extensive experience working with C level executives. I feel fortunate to have such strong relationships and look forward to helping with your insurance needs.

Agents

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Tony Villanueva

Commercial & Personal Lines
Since 2012, I have strived to help clients understand how our products work so they can make sound decisions when choosing insurance. I believe in creating long-term relationships - not just sales.

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Rosa Garofalo

Commercial Lines
I joined the LFS team in November 2009. As the Commercial Lines Account Servicing Manager I am dedicated to providing individual attention to each of our clients' needs at all times.

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Evelyn Reynoso

Personal Lines
Licensed with LFS since 2004. Experienced in providing all personal lines of insurance products and services. I pride myself on providing exceptional service and detailed knowledge of products offered to all customers.

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Administration

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Barbara Ward

Operations Director
Operations manager with LFS since 2003. I assist our customers in many ways and oversee day to day operations of our agency. I love my job and also love ensuring our clients are completely satisfied with our service.
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Charlotte Hunter

Operations Manager
I really enjoy delivering outstanding customer service. I support both clients and agents by handling the distribution of calls from current and prospective clients, and I assist third parties with document and information requests.

It Only Takes 6 Minutes

Call us at (813) 837-2699 or fill out our quick quote form to start a free auto insurance quote.